They show on your Auctiva store on the blog tab:quote:Where does this blog end up after it is written?
http://store.auctiva.com/yourAuctivaUserIdHere
People who find what you write about interesting.quote:Who reads it?
If you give useful or interesting information on the types of items you're selling, maybe news tidbits, or other types of info that buyers might like that buy your types of items they might become readers of your blog.quote:How does it help sales?
There are literally millions of blogs on the internet. Search for a topic that interests you and the word blog on Google. i.e. "New York Yankees Blog"quote:Where are some examples so I can see what it is like?
More info:
http://en.wikipedia.org/wiki/Blog