If you're seeing any type of "packages" with Auctiva you are probably looking on our older classic version of the site.
The new www.auctiva.com site does not have any packages. You have a one page lister and easy way of adding and editing images.
We have online classes that offer a demo of how to get started using Auctiva. I think using one of those might help clear everything up for you.
You can find the classes and other help info at:
http://www.auctiva.com/help
-Kevin