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Time to simplify templates? & which picture options

Looking for feedback from the community. With smartphones and ipads - is it time to do away with the foo foo borders/decoration templates on listings? Stick with just pictures and facts?

Anyone have strong preferences between using pictures or thumbnails in the ebay listing? We have done both, but I am not familair enough with ipads and smart phone buying experience to determine what is the best solution.

Thanks for the feedback
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