Hi new@this & lookandbuyme,
Thanks for posting your questions here. While the only custom email type that can be automated through Auctiva is the Winning Bidder Email, which can automatically be sent to your buyers as soon as they make a purchase from you, we do offer tools that can allow you to create custom emails for any purpose and send them individually or in bulk from your Auctiva Transactions page.
In order to create a custom email template to send to your buyers, you will want to mouse over the "Sales" tab within your account and choose the "Create New" option under "Custom Emails".
If you incorporate tags from the Custom Template Tags menu to the right of the editor into your custom template, those tags will be replaced with the corresponding information from the listing you send the email template with respect to any time it is used, which can help create a personalized feel to your bulk customer emails.
When you are creating a custom email template, you will be required to select something from the "Template Type" drop down menu, but don't let the email types available in that menu limit when you can do. Just remember which Template Type you select for each because that comes into play when you are sending them.
In order to send a custom email from your Auctiva Transactions page, you will want to check the boxes next to the items for which you would like to email your buyers, select the Template Type of the email you would like to send from the "Send Email to" drop down menu along the top of the page, and then click the "Send" button. On the next page, you will be asked to select from your email templates of the selected type and be given the option to preview and send the emails.
I hope this helps. If you need any further assistance with this, please contact our customer support team by mousing over the "Help" tab on our site and selecting the "File Support Case" option.
-Mike