Have to admit, I'm with Magie on this one.
Does ebay really need anything to entice more people to come on ebay and sell? They already sank quite a bit of money into the IT campaign, and as a marketing major, I was taught to never try two campaigns *at once*, it's confusing to the consumer.
This just...well, it *feels* insidious. I really do believe this is the tip of a really icky iceberg for mid-range sellers like myself; with federal fees and taxes and god-knows-whatelse to come. As for how long it's gonna take, who'm I to say. But I'm documenting my wares and profits a bit more carefully from here on out. I don't wanna be audited at age 23.