Hey folks, I'm new to Auctiva too but I think we should give Simple-Cinema a break. As long as they don't sell an unlawful product and as long as the sale of that product does not hurt or offend anyone, I say "let them do their own thing". If you object to the product, then don't buy it.
I do, however, have a question about the product. Can I assume, by the price, there are no electronics in this device? If this device is simply a magnification device and not a true projection system, then why would the picture be inverted or changed in any way other than clarity. If you view a picture through a magnifying glass, what you see is what you get.
Hey, I'm not the brightest star in the sky so this may be just a dumb question but it did occur to me so I thought I would ask it.