"How to Sell: Antiques and Collectibles"

Just wondered what reliable evidence the author has that any significant number of young antiques and collectibles buyers are trying to "lower their carbon footprint". Is this based on any specific research or just a personal feeling of the authors? Seems rather spurious and out of place in the discussion.

Hello and thank you for your question!

We base this assertion on both anecdotal reports and research (see this EDU article). We mention it in our article about selling antiques and collectibles because knowing who your potential buyers are can help you focus your marketing efforts.

Thanks for reading!