I have a suggestion on the Insurance Email message to customers. I think you should just omit the insurance fee amount paid in the message. All the message needs to say is that "An Insurance has been purchased for $xxxx (however much the auction closing price is)" I think this is a good idea for two reasons 1) We don't really pay the amount customers pay for insurance, so there is no need to create an imopression that we are giving false information. 2) Auctiva's insurance is a very good idea, but very inflexible. Sometimes customer chooses to purchase less insurance than the auction closing price. e.g. I had a auction closed for $51.00 and customer wanted to save insurance cost. So he did not want to purchase the $51 - $100 insurance level. SO the final insurance paid is less what I posted in the auction.
Anyway, I am not quite sure how to put the second reason clearly. I hope this makes sense. Any comments?