"Enlisting 'Loss Leaders' to Boost Sales"

auctivaeditor2Auctiva Education

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3/6/091:01 PM

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leokMember

Loss leader implies a buy it now.... which guarantees making a loss.

I use a similar strategy - I like to have a few items listed at auction for 99c. This gets the bargain hunter buyers attention - but also has a very good chance of not selling at a loss.

YMMV

3/11/091:58 PM

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posterchilfMember

Nice work leok!

I hope you use those loss leaders to drive future sales away from FeeBay to your website

3/13/097:54 AM

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